Decorative images of interior doors.

Operant Choice Lab

Paul Romanowich, Ph.D.

Our research in The Operant Choice Lab focuses on quantitative choice and resource allocation. This includes investigating relationships between social discounting (i.e., sharing as a function of social distance) and different health behaviors, such as obesity, diabetes, condom use, texting while driving, and marijuana use. With the help of collaborators in different disciplines (e.g., Computer and Electrical Engineering) and around the world (e.g., Japan), we have recently begun investigating how sharing may be related to cybersecurity scams, and broader impacts of cultural/societal contingencies on choice behavior.