Guidebooks to Information Sources
Marketing Information: A Professional Reference Guide. REF HF5415.124.M37
American Marketing Association International Member and Marketing Guide REF HF5410.A46a
AMA complete guide to marketing research for small business HF5415.2.E34 1996
Dictionaries and Encyclopedias
Dictionary of Marketing and Advertising. STACKS HF5415.R577 1995
Dictionary of Marketing Terms (1995) E-Book, check catalog for link
Dictionary of marketing communications HF5412.G68 2004
Market Guides
Editor and Publisher Market Guide. REF PN4700.E524
Sales and Marketing Management - Survey of Buying Power. PER HF5438.A34
Simmons Study of Media and Markets. REF HF5815.U5A382 1991
Market Profile Analysis - Spokane, WA. REF HC108.S66 1996
Choices II, Simmons Study of Media Markets CD-ROM, check Reference Desk for location
Market Share Reporter REF HF5410.M35U.S. Market Trends and Forecasts REF HD30.27.U7 1999
Company Information
Business Source Premier -Get Datamonitor Company Profileshere! Click on the green "Company Profiles"tab towards the top of the screen to begin your search.
Directory of Corporate Affiliations. REF HG 4057.A217, latest edition only.
Hoover's Handbook of American Business. REF HF5035.H66 latest edition only
Journal of Business (Spokane). 1991-date. PER HF5001.J3
Million Dollar Directory. REF HC 102.D8, latest edition only.
National Directory of Minority-Owned Businesses. REF HD2346.U5.N38 1999
Principal International Businesses. REF F 54.U5P74, latest edition only.
Standard and Poor's Standard Corporation Descriptions. REF HG 4057.A42
Standard Corporation Descriptions (July 1999 - present). REF HG4501.S76636
Thomas Register. REF T 12.T6, latest edition only.
Ward's Business Directory of U.S. Private Companies. REF HG 4057.A575 latest only
Value Line Investment Survey. REF HG 4501.V26, latest edition only
Washington business-to-business sales & marketing directory REF HF5065.W2 W23
Industry Information
Almanac of Business and Industrial Financial Ratios. REF HF 5681.R25T68, 1981/82-present.
Encyclopedia of Associations. REF AS 22.E5 , latest edition only.
Industry and Product Classification Manual . DOCS US C3.6/2:IN 2/2/, latest edition only.
Industry Norms and Key Business Ratios. Include link to online version REF HF5681.R25 (I551 or I533 or I561 or I573, for each sub-subject), 1992/93-2000/2001 Inside U.S. Business: a Concise Encyclopedia of Leading Industries. REF HC106.8.M337 1994
Market Share Reporter REF HF5410.M35
NAICS. North American Industry Classification System. REF HF1042.N677 1997
Robert Morris Associates. RMA Statement Studies. REF HF 5681.B2R6, 1982-present
Standard and Poor's Industry Surveys. REF HC 106.6.S74, latest 5 years only. (1980- , in PER).
Standard Industrial Classification Manual (SIC codes). REF HF1042.A55 1987
U.S. Global Trade Outlook. REF HC 101.U54, 1995/2000-present.
Formerly: U.S. Industrial Outlook. REF HC 101.U54, 1976-1994;
Directory of international direct and e-marketing : a country-by-country sourcebook of providers, legislation and data
REF HF5415.126 .D57 2002