Integrated Media - Public Relations Student Learning Outcomes

Gonzaga University
College of Arts and Sciences
Department of Integrated Media
Public Relations Program
Degree: B.A. in Public Relations

The Public Relations major will:

  • Be able to demonstrate competence in communication theories through a public relations lens, and in writing and critical thinking skills relevant to contemporary public relations practice.
  • Understand and be adept at articulating the uses of public relations practices to further social justice efforts.
  • Understand the boundaries and protections of media law and the guidelines for ethical public relations behaviors, and engage in public relations practices that transcend minimum industry standards.

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