Dr. Bozman teaches courses in Principles of Marketing,Research Methods, Business Planning, and New Product Development.His research interests include demand estimation methods and thenew product development process. Professor Bozman also consults inthe areas of new product development and demandassessment.

Kay Carnes is Professor of Accounting and Director ofGraduate Business Programs. She holds degrees from the Universityof Washington and Idaho State University. She received her Ph.D.from St. Louis University. Her current research interests areprimarily in the areas of auditing regulation, accounting ethics,and international practice issues. She has published on thesetopics in a variety of academic journals. Professor Carnes speaksregularly at CPE seminars and has developed a web-based CPE courseon Ethics for Washington CPA's. Information about this course canbe found at www.gonzagaethics.com. Dr. Carnes is past chair of theWashington State Board of Accountancy and currently serves on theInternational Qualifications Appraisals Board

Peggy Sue is Assistant Professor of Marketing and teachesConsumer Behavior at the undergraduate and MBA levels andundergraduate Marketing Communications. She also is the facultyadvisor for the Promotion Project. Peggy Sue received her B.B.A.from Gonzaga and her Ph.D. from the University ofColorado-Boulder.

President and CEO of Gonzaga University in Spokane,Washington and former director of Gonzaga's Institute ofProfessional Ethics and the Institute on CharacterDevelopment.

J. Michael Stebbins, Ph.D., is the Director of the GonzagaEthics Institute. He has a doctorate in theology from BostonCollege, where his major and minor fields of concentration weresystematic theology and Christian ethics, respectively. He holds aB.A. in philosophy from Gonzaga University and a B.S. in nursingfrom the University of Washington.