Lead Communication in the Age of AI
Artificial Intelligence is changing how organizations communication, how audiences are understood and how data tells a story. Communication and leadership professionals who can guide their teams through this shift are in high demand.
Build practical AI fluency, sharpen the communiction and leadership skills employers value most and develop the judgent to guide your team and organization through real change.
This optional concentration combines applied AI skills, strategic communication and ethical leadership in a 12 credit pathway.
What you will Learn in the Digital Communication and AI Leadership Concentration
- Apply AI Tools Ethically and Strategically
- Lead Organizational AI Adoption
- Translate Data into Visual Stories
- Lead Communication Through Change and Crisis
- Communicate Authentically in an AI-Augmented Environment
- Industry Certifications: Optional Pathways to Google Analytics 4, HubSpot, Hootsuite, Tableau and Power BI certifications
The successful completion of the Digital Communication & AI Leadership concentration will be recognized on your degree transcript.
"Communication and media roles aligned with this concentration represent a 556,00+ job market with $84,600 median earnings and +8.7% projected growth through 2035."
Digital Communication and AI Leadership Requirements
Questions?
Contact:
Heather Schmitt
Call or Text: (509) 313-6240 or (866) 380-5323
Email: schmitth@gonzaga.edu
Schedule an Appointment