Integrated Media
Chairperson: Susan English
Associate Professors: S. English, R. Lyons, S.J., C. McMahon, T. Miller
Assistant Professors: R. Prindle
Senior Lecturers: E. Dorsey, J. Fitzsimmons, D. Garrity
Lecturers: J. Kafentzis
Gonzaga’s Integrated Media Department weaves the related disciplines of Journalism, Broadcast Studies and Public Relations into an environment where students can learn and hone their writing, interviewing, strategic communications and technological skills while specializing in a path that becomes a bridge to a career or to further scholarship in graduate schools.
The Integrated Media Department offers majors and minors in Broadcast Studies, Journalism and Public Relations within the College of Arts and Sciences. Additionally, a minor in Advertising is offered by Public Relations and the School of Business Administration.
The Integrated Media programs strive to guide students toward academic excellence and tangible career goals. The Integrated Media curriculum reflects the Catholic, Jesuit character and liberal arts tradition of Gonzaga.
Students have many opportunities to develop and experiment with storytelling and strategic communication techniques using multiple platforms and methods, learning through the lens of social justice and Ignatian pedagogy.
The coursework in Integrated Media programs balances experience in the plethora of skills and use of technology required of professionals with philosophical grounding in ethical and proficient communications. Some courses include service-learning components.
In addition to coursework in traditional classroom settings, students engage in plentiful hands-on experience in computer labs equipped with software applications that allow students to experience a contemporary news and video-editing environment.
Students further polish the tools of skillful and responsible communication through internships in professional environments, for which academic credit is available.
Campus media outlets that include GUTV and KAGU, Gonzaga’s television and radio stations, and The Gonzaga Bulletin (gonzagabulletin.com), the student newspaper, offer opportunities for students to hone media skills learned in the classroom. In addition, stories created for these media entities become substantial portfolio pieces for applications to graduate schools and for internships and employment.
Experiential learning in the broadcast, journalism and public relations arenas are hallmarks of the department.
Bachelor of Arts degrees are offered in these areas:
Integrated Media Department Core:
Majors and minors within the Integrated Media Department are required to complete the Integrated Media core:
COMM 101 Mass Communication 3 credits
*Note: No upper-division courses may be applied to two separate majors and/or minors within the Integrated Media Department with the exception of JOUR 364.
Broadcast and Electronic Media Studies
Director: D. Garrity
The Broadcast and Electronic Media Studies Program provides students with the worldview and skills necessary for creative and responsible work in the television and radio industries. Broadcasting majors are taught to emphasize work that makes a positive difference in their communities and the broader world.
To master their technical skills, students put on a series of live shows that air on GUTV, cable channel 15, which is accessible in the greater Spokane and Coeur d’Alene, Idaho, viewing area. GUTV also posts its broadcasts on its YouTube channel (youtube.com/user/gonzagatv15). Students engage in all aspects of the creation and production of these shows, including on-air roles, camera work, directing, mixing audio, using field cameras and non-linear editing.
The program offers a class in live sporting events, during which students gain experience broadcasting games from Gonzaga’s remote-production truck.
Internships in broadcasting-centric workplaces allow students to transfer knowledge and experience acquired in classes to the professional world. Each semester, Spokane’s television and radio news organizations invite our students to work alongside professionals in a range of appropriate roles. University credits toward major course requirements are available for internships, which must be approved by the faculty.
B.A. Major in Broadcast and Electronic Media Studies: 36 Credits |
|
| Lower Division | |
| COMM 101 Introduction to Mass Communication | 3 credits |
| BRCO 203 Fundamentals of Television Production | 3 credits |
| BRCO 204 Fundamentals of Audio Production | 3 credits |
| Upper Division | |
| JOUR 364 Media Law | 3 credits |
| BRCO 303 Intermediate Television Production | 3 credits |
| BRCO 370 Broadcast Journalism | 3 credits |
| BRCO 469 Advanced Television Production and Programming |
3 credits |
| BRCO 470 Broadcast Leadership | 3 credits |
| BRCO 481 TV and Social Justice | 3 credits |
| BRCO, JOUR or PRLS electives | 9 credits |
| BRCO 499 Comprehensive Exam | 0 credit |
Minor in Broadcast Studies: 21 Credits |
|
| Lower Division | |
| COMM 101 Introduction to Mass Communication | 3 credits |
| BRCO 203 Fundamental Television Production | 3 credits |
| Upper Division | |
| BRCO 303 Intermediate Television Production | 3 credits |
| BRCO 304-BRCO 494 Electives | 12 credits |
Journalism
Director: T. Miller
The Journalism Program cultivates students’ interests and techniques in gathering information through research and interviews, and writing for the array of media platforms. Emphasis is placed on the role and responsibilities of journalism within the context of civic and political participation, and the social justice awareness rooted in the University mission. Courses in journalism history, media law and ethics, and press theory form the philosophical foundation for the major and minor.Journalism students, in their work, focus on issues of civic and cultural importance with a traditional news stance, but there are ample opportunities for experimentation with the styles of journalism appropriate for magazines, publications with a literary bent, and emerging Internet-based platforms. Students also hone their visual storytelling skills in courses such as photojournalism and multimedia design.
Students pursuing a major or minor in journalism choose from an array of elective courses, including literary journalism, news leadership, media ethics, entrepreneurial journalism and sports writing.
Most Gonzaga journalism students work for the weekly student newspaper, The Gonzaga Bulletin (gonzagabulletin.com), as writers, editors or photographers. Credit toward the journalism major and minor is available, as well as a stipend for editors, staff writers and photographers.
Many journalism students garner journalistic experience in the professional environment through internships, for which academic credit is also available.
B.A. Major in Journalism: 36 Credits |
|
| Lower Division | |
| COMM 101 Introduction to Mass Communication | 3 credits |
| JOUR 110 Journalistic Writing | 3 credits |
| JOUR 210 News Reporting and Writing | 3 credits |
| JOUR 220 Journalism Reporting and Writing Lab |
1 credit |
| JOUR 230 Journalism Editing and Design Lab |
1 credit |
| JOUR 270 Photojournalism | 3 credits |
| JOUR 280 News Editing and Design | 3 credits |
| Upper Division | |
| JOUR 310 Public Affairs Reporting | 3 credits |
| JOUR 341 News Seminar | 3 credits |
| JOUR 353 History of Journalism | 3 credits |
| JOUR 364 Media Law | 3 credits |
| JOUR/BRCO - - - Electives | 6 credits |
| JOUR 499 Capstone Project |
1 credit |
Minor in Journalism: 25 Credits |
|
| Lower Division | |
| COMM 101 Introduction to Mass Communication | 3 credits |
| JOUR 110 Journalistic Writing | 3 credits |
| JOUR 210 News Reporting and Writing | 3 credits |
| JOUR 220 Journalism Reporting and Writing Lab | 1 credit |
| JOUR 270 Photojournalism | 3 credits |
| JOUR 280 News Editing and Design | 3 credits |
| Upper Division | |
| JOUR 364 Media Law | 3 credits |
| JOUR - - - Electives | 3 credits |
| JOUR/BRCO - - - Electives | 3 credits |
Public Relations
Director: R. Prindle
As part of the senior capstone course, public relations students develop a portfolio, articulate a philosophical statement of communication and write a thesis. As part of the Public Relations coursework, students work directly with a local organization in creating a comprehensive public relations plan and media kit.
Public relations skills also enhance other degrees. Political Science students interested in honing their political campaigning skills, students in the humanities with interests in promoting and publicizing the arts, and business students seeking to complement marketing and management concentrations often complete Public Relations minors.
