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Theater and Dance

Course Detail


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PRLS 367 StratPubRelations&IntgMktgComm 3.00 credits
Strategic planning principles for campaigns and program implementation, crisis planning and communications; issue management, integrated marketing, communications and case study reviews. Fall and Spring.
 
Prerequisite: COMM 101 Minimum Grade: D and JOUR 110 Minimum Grade: D and PRLS 267 Minimum Grade: D
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