Course Detail


PRLS 305 Writing for Public Relations 3.00 credits
Writing media releases, fact sheets, backgrounders, brochures newsletters, and feature stories with an emphasis on understanding the target audience. Editing, desktop and on-line publishing techniques with which to integrate graphics and visual elements within the text. Additional topics include ethics in context, crisis communication and social media. Fall, Spring, and Summer.
 
Prerequisite: (ENGL 101 Minimum Grade: D or ENGL 200 Minimum Grade: D or ENGL 103H Minimum Grade: D) and COMM 101 Minimum Grade: D and PRLS 267 Minimum Grade: D and JOUR 110 Minimum Grade: D and JOUR 110 Minimum Grade: D